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Innovating business concept offered to installers

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Asentajille tarjotaan uudenlaista liiketoimintakonseptia Julkisivuihin vahva kokonaispalveluiden toimittaja (photo: Administrator)

With more than 20 years of market domination in Australia and the US, James Hardie is entering the European markets with its innovative products made of cement composite. These sidings are made to last longer, requiring only a minimum of maintenance. This global enterprise has become known in many European countries and is now looking for partners in Finland and the other Nordic countries. The local installers will be offered all necessary training and support – an entirely new business and marketing concept.

James Hardie to capitalise on growing demand for durable building materials in Finland 150 signs up Rautakesko Major international player en

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James Hardie hyoumldyntaumlauml kestaumlvien rakennusmateriaalien kasvavan kysynnaumln Suomessa 150 sopimus Rautakeskon kanssaHuomattava kansainvaumllinen toimija tulee pohjoismaiden markkinoille (photo: Administrator)

James Hardie, a leading manufacturer of cement composite products, is making a strategic entry into the Nordic market. The company is to implement a range of tried and tested distributor and installer programmes throughout the Nordic countries, with the aim of taking a major portion of the brick and sidings market within three years.

James Hardie and Dansk Eternit join forces to serve the growing Danish cement sidings marketDansk Eternit to market best-selling HardiPlank

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James Hardie og Dansk Eternit slaringr sig sammen for at betjene det voksende danske marked for cement-facadebeklaeligdningDansk Eternit skal markedsfoslashre HardiPlank cement-facadebeklaeligdninger (photo: Administrator)

Under an agreement signed today, Dansk Eternit, Denmark's leading manufacturer of cement composites, will market and distribute the best- selling HardiPlank cement sidings from manufacturer James Hardie.